Friday, November 5, 2010

Random Acts of Culture -OR- Great PR Is Impossible To Ignore

The editors of SteveBauerMedia want to end the week on an uplifting "note". In fact, quite a few notes. The Knight Foundation is sponsoring a program called 1,000 Random Acts of Culture. You might have caught their act recently. Performers are staging impromptu (yet carefully planned) performances at stores, malls and other public areas. It's sort of like guerrilla warfare meets modern marketing meets terrific entertainment. Earlier this month 650 singers broke into song inside a Philadelphia Macy's store, accompanied by the world's largest pipe organ (28,000 pipes for those of you who are counting).
Similar events will be coming over the next three years in Philly, Akron, Charlotte, Detroit, Macon, San Jose, St Paul & Miami. So don't be surprised if you find yourself caught up in something remarkable! The link appears below. Enjoy!

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